Zee News strengthens Prime-time dominance on week eight
By Staff Writer in Media News on Monday, 10th March 2025 at 9:10pmZee News has recorded a 76 per cent surge in market share, increasing from 5.4 per cent to 9.5 per cent, according to BARC data (HSM—All 15+ Yrs—06:00 - 24:00, Week 14’24 and Week 8’25), without relying on landing pages or marketing spends, according to an Adgully report.
The channel’s prime-time band, from 7 pm to 9 pm, has shown strong performance, driven by audience-centric content, data-driven programming, and tailored storytelling for urban and rural viewers.
Rahul Sinha, Managing Editor of Zee News, stated, “At Zee News, journalistic responsibility is at the core of everything we do. Our success is not just about numbers—it’s about the impact of credible and well-researched news content. ”
Karan Abhishek Singh, CEO of Zee Media Corporation Limited, added, “Th...
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