VMLY&R and Brisbane Marketing launch campaign
By Jonas Lopez in Marcoms News on Monday, 02nd December 2019 at 11:54amVMLY&R is joining forces with Brisbane Marketing on a new promotional campaign for the greater Brisbane region, called “Nothing’s Changed, Everything’s Different.”
The project kicks off with a 30-second and 60-second film that displays the sights and sounds of Brisbane evolving over the years but still retains the classic flavour it always had.
Singer/songwriter Megan Washington will use a licenced cover of the Powderfinger song My Happiness as background music.
VMLY&R and Brisbane Marketing are supporting the video with multi-format content.
“We bloody love Brisbane – we know locals do as well – so it was important to partner with the Brisbane creative community, established and emerging, to help bring the brand idea ...
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