SBS launches SBS Spice and rebrands PopDesi to SBS South Asian
By Staff Writers in Media News on Tuesday, 30th April 2024 at 3:41pmSBS has unveiled two major initiatives aimed at South Asian Australians, introducing SBS Spice, a new digital platform for Gen Y with a South Asian heritage, and rebranding its PopDesi channel to SBS South Asian.
SBS Spice, designed for South Asian Australians aged 20-34, offers engaging content on pop culture, politics, identity, and social change. Led by Executive Producer Dilpreet Kaur Taggar and Digital Content Producer Suhayla Sharif, SBS Spice features video content, podcasts, and social media conversations on platforms like Instagram and YouTube.
SBS South Asian, the revamped PopDesi channel, serves as a one-stop destination for all things South Asian. It offers news, current affairs, entertainment, community stories, and music in 10 languages, catering to the diverse South Asia...
To continue reading this article...