Interesting stories and tone are key to successful podcast - Breen
By Will McLennan in Media News on Friday, 16th May 2025 at 11:46amKBKast’s host, Karissa Breen, believes that “standard, generic answers aren’t enough” to welcome guests onto the show.
“A guest has got to have a good story to tell, you've got to have an opinion. Standard generic answers are not enough, because people get bored,” Breen told Influencing.
“In a podcast, your tonality, voice, parlance, and vernacular are all so important. People can start to understand more about your capability, and they can see behind some of the words.”

Breen said an evident example of this in the KBKast was during the podcast’s 300th episode, which featured Cisco Senior Vice President and General Manager of Infrastructure & Security Tom Gillis.
“I discussed with Tom, on episode 300, the evolution of cybersecurity. What does it look like?...
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