Budget 2026: Key policy demands from traditional media
By Staff Writer in Media News on Thursday, 29th January 2026 at 2:13pm
NDTV Profit has announced the launch of its Union Budget 2026 editorial campaign, ‘Return on Watching’, positioning itself as a comprehensive destination for insight, clarity, and context around India’s most important economic event of the year
Anchored in the channel’s philosophy of ‘For Your Profit’, the campaign is designed to deliver meaningful value for investors, entrepreneurs, professionals, and first-time market participants. The coverage will span television, digital, social, live streaming platforms, and on-ground reporting.
The Budget programming will be led by NDTV CEO & Editor-in-Chief Rahul Kanwal, Managing Editor Tamanna Inamdar, Markets Editor Niraj Shah, and the NDTV Profit editorial leadership. Coverage will include pre-B...
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