Bella Varelis leads 7Bravo as face of red carpet and brand integration
By staff writer in Media News on Friday, 21st March 2025 at 3:09pm7Bravo has named content creator Bella Varelis as the face of its red carpet coverage and brand integrations, aligning with the channel’s broader strategy to blend entertainment and commerce through digital storytelling, Mediaweek reported.
Varelis will host Live From E! and lead 7Bravo’s red carpet content, a role she describes as a dream come true having grown up watching the show. Beyond hosting, she brings her influencer background into play through Between Friends: Bella Beauty, a mini-series that combines lifestyle content with seamless brand placements. From product integrations to co-branded segments, the series is designed to foster authentic engagement on social media.
The initiative reflects 7Bravo’s 360° approach across broadcast, streaming, social and live events, a...
To continue reading this article...
More Media News
"Celebrating outstanding achievements in Digital transformation" - Weber on Digital Nation Awards
By Will McLennan in Media News on Friday, 09th May 2025 at 11:33amEarnshaw steps down as Nine's Total Audio Director of Sales
By Tony Bosworth in Media News on Friday, 09th May 2025 at 10:50am
News Corp has slight revenue rise overall but news media sees drop
By Tony Bosworth in Media News on Friday, 09th May 2025 at 9:53am
The Guardian relaunches app and updates homepage design
By Tony Bosworth in Media News on Friday, 09th May 2025 at 9:13am
The Australian uses AI to hear from ‘voice beyond the grave’ on Gangster's Ghost podcast
By Tony Bosworth in Media News on Friday, 09th May 2025 at 8:37am
Aaj Tak leads YouTube viewership during India’s strike on terror camps
By Staff Writer in Media News on Thursday, 08th May 2025 at 9:38pm
Mediaweek on hunt for new editor
By Tony Bosworth in Media News on Thursday, 08th May 2025 at 3:40pm
Media news latest


Marcoms news latest


