Bella Varelis leads 7Bravo as face of red carpet and brand integration
By staff writer in Media News on Friday, 21st March 2025 at 3:09pm
7Bravo has named content creator Bella Varelis as the face of its red carpet coverage and brand integrations, aligning with the channel’s broader strategy to blend entertainment and commerce through digital storytelling, Mediaweek reported.
Varelis will host Live From E! and lead 7Bravo’s red carpet content, a role she describes as a dream come true having grown up watching the show. Beyond hosting, she brings her influencer background into play through Between Friends: Bella Beauty, a mini-series that combines lifestyle content with seamless brand placements. From product integrations to co-branded segments, the series is designed to foster authentic engagement on social media.
The initiative reflects 7Bravo’s 360° approach across broadcast, streaming, social and live events, a...
To continue reading this article...
More Media News
TODAY'S TEN: Government likely to give 5 pc of Indigo flight share to others
By Pradeep Damodaran and Meena Prashant in Media News on Tuesday, 09th December 2025 at 4:41pm
The hidden toll of evictions: Chennai journalist’s deep dive wins Laadli jury recognition
By Suganthi Marimuthu in Media News on Tuesday, 09th December 2025 at 4:40pm
IT journalists divided after Media Watch scrutinises Press Start disclosures
By Will McLennan in Media News on Tuesday, 09th December 2025 at 3:12pmAI is media's new co-pilot, not its replacement
By Tony Bosworth in Media News on Tuesday, 09th December 2025 at 12:59pmTHE BRIEF: Money matters
By Tony Bosworth in Media News on Tuesday, 09th December 2025 at 5:45am
IndiGo flight cancellations hamper photojournalists covering Vizag ODI
By Staff Writer in Media News on Monday, 08th December 2025 at 9:50pm
Media news latest
Marcoms news latest