Bella Varelis leads 7Bravo as face of red carpet and brand integration
By staff writer in Media News on Friday, 21st March 2025 at 3:09pm
7Bravo has named content creator Bella Varelis as the face of its red carpet coverage and brand integrations, aligning with the channel’s broader strategy to blend entertainment and commerce through digital storytelling, Mediaweek reported.
Varelis will host Live From E! and lead 7Bravo’s red carpet content, a role she describes as a dream come true having grown up watching the show. Beyond hosting, she brings her influencer background into play through Between Friends: Bella Beauty, a mini-series that combines lifestyle content with seamless brand placements. From product integrations to co-branded segments, the series is designed to foster authentic engagement on social media.
The initiative reflects 7Bravo’s 360° approach across broadcast, streaming, social and live events, a...
To continue reading this article...
More Media News
News Tamil 24x7 to expand with English news channel
By Staff Writer in Media News on Monday, 06th July 2026 at 9:56pm
Editors Guild extends submission deadline for Prem Bhatia Award
By Staff Writer in Media News on Monday, 06th July 2026 at 6:35pm
IPMA retains Rite KnowledgeLabs for its Social Media Mandate ‘Paper Matters’ for the third consecutive year
By Staff Writer in Media News on Monday, 06th July 2026 at 5:22pm
TODAY’S TEN: Meta faces child abuse ad notice, foetal sex-test racket busted and more
By Staff Writer in Media News on Monday, 06th July 2026 at 3:40pm
Manipur journalist Elangbam Ojitkumar exposes government’s neglect of rural schools, wins prestigious award
By Meena R. Prashant in Media News on Monday, 06th July 2026 at 2:59pm
Court dismisses journalist’s plea against Mumbai Press Club expulsion
By Pavithra A in Media News on Monday, 06th July 2026 at 2:25pm
Court grants bail to two journalists in Gujarat CTOC case
By Staff Writer in Media News on Monday, 06th July 2026 at 2:15pm
Media news latest