Bella Varelis leads 7Bravo as face of red carpet and brand integration
By staff writer in Media News on Friday, 21st March 2025 at 3:09pm
7Bravo has named content creator Bella Varelis as the face of its red carpet coverage and brand integrations, aligning with the channel’s broader strategy to blend entertainment and commerce through digital storytelling, Mediaweek reported.
Varelis will host Live From E! and lead 7Bravo’s red carpet content, a role she describes as a dream come true having grown up watching the show. Beyond hosting, she brings her influencer background into play through Between Friends: Bella Beauty, a mini-series that combines lifestyle content with seamless brand placements. From product integrations to co-branded segments, the series is designed to foster authentic engagement on social media.
The initiative reflects 7Bravo’s 360° approach across broadcast, streaming, social and live events, a...
To continue reading this article...
More Media News
Isabella Higgins takes over as presenter of ABC's AM
By Tony Bosworth in Media News on Tuesday, 20th January 2026 at 8:45am
Hannah Moore appointed new editor of NewsWire
By Tony Bosworth in Media News on Tuesday, 20th January 2026 at 8:25am
THE BRIEF: Catch of the day
By Tony Bosworth in Media News on Tuesday, 20th January 2026 at 6:02am
BJP Punjab urges Governor to protect media freedom and improve law and order
By Staff Writer in Media News on Monday, 19th January 2026 at 10:20pm
Kohima Press Club marks 25 years of journalism and public service
By Staff Writer in Media News on Monday, 19th January 2026 at 8:55pm
The Hindu correspondent Sarath Babu George wins Kerala Best Reporter award
By Staff Writer in Media News on Monday, 19th January 2026 at 3:40pmFOURTH RIGHT: Is India's evolving news grammar affecting its elections?
By Pragadish Kirubakaran in Media News on Monday, 19th January 2026 at 3:33pm
Media news latest
Marcoms news latest