Press Release: New Kid on the Block: UBE Marketing Launches to Empower B2B Firms and Select Microsoft Partners
Announcement posted by UBE Marketing 01 Sep 2025
Sydney, Australia, A fresh marketing agency has entered the channel space with a clear mission: to empower technology partners. UBE Marketing, founded by experienced marketing leader in the Microsoft partner ecosystem Alvin Paronda, officially launches to support B2B companies and select Microsoft market partners in navigating the evolving digital landscape with confidence and creativity.
UBE stands for Unified Brand and Events, reflecting its commitment to delivering cohesive and results-driven marketing strategies align in the Microsoft's vision. With Paronda's background as a Director of Marketing and a proven track record across the SaaS partner ecosystem, including roles with Marketo/Adobe, Oracle, and recently Microsoft , UBE Marketing is built on deep expertise and a bold vision. "UBE Marketing is here to empower the underdogs and elevate the giants," said Alvin Paronda, CEO & Founder of UBE Marketing. "We understand the challenges small partners face with limited budgets, and we know how larger organisations can create presence, stand out, and utilise MDF. Our goal is to become the trusted extension of your marketing team, whether onshore or offshore." Paronda's career includes multiple partner awards, case studies, and event successes across every partner he has worked with. His wealth of experience in technology partner marketing and his extensive network give UBE Marketing a unique edge in helping partners understand the Microsoft ecosystem. With a hybrid team based in Australia and the Philippines, UBE Marketing offers scalable marketing, communications, and event services, including lead generation, marketing automation, website development, public relations, event management, digital strategy, and partner marketing. The company's twelve-month engagement model reflects its belief that brand trust is built through long-term experience and consistent delivery.