Drakes Supermarkets multimillion-dollar renovation at High Street Shopping Centre redefines grocery shopping
Announcement posted by Invigorate PR 02 May 2025
Drakes Supermarkets newly launched multimillion-dollar renovation at High Street Shopping Centre, Toowoomba, has created one of the most innovative and intuitive grocery stores in the country, transforming the shopping experience for thousands of shoppers across the region.
The re-imagined store embodies Drakes' tagline, 'Fresher, Better, Newer', delivering an unparalleled grocery shopping experience that blends cutting-edge technology with hyper- convenient formatting to create a seamless and enjoyable environment for all shoppers.
With its modern design, ambient lighting and spacious wide aisles, the newly revamped Drakes supermarket offers an elevated grocery shopping experience. Welcoming a record number of shoppers, visitors to the store now experience an even greater array of premium fresh food offerings, convenient grab-and-go solutions and an inviting layout that makes grocery shopping more engaging than ever before.
Drakes store manager, Benjamin Houston, shared that the people of Toowoomba have embraced the newly transformed store, praising its seamless shopping experience and unparalleled selection of fresh food offerings. Customers are amazed by the store's intuitive layout, the ease of navigation and the sheer variety of premium fresh produce, gourmet selections and everyday essentials we provide.
"We have taken 'Fresher, Better, Newer' to another level. We have been working on some incredible grocery store innovations and are excited to roll them out in our relaunched store at High Street," Houston said.
"We have listened to our customers and also researched the latest innovations in grocery shopping. Our new Café Wall reflects our commitment to offering shoppers the ability to 'create and take' fresh drinks and other foods on the go while shopping.
"The Café Wall is a must visit, offering fresh coffee, juice, thick shakes and much more while you shop. The orange juice is a huge hit as it is very sweet and delicious - and as fresh as you can get made from Australian Valencia oranges.
"The Flower Garden offers a huge assortment of bunch and potted flowers and our new range of fresh sushi has everyone rolling their eyes with delight.
"Our generous full-service delicatessen is now one of the most impressive in Toowoomba showcasing an expansive range of artisan cheese, premium meats, antipasto selection and more.
"We now also offer a massive array of freshly prepared meals. We recognise that our shoppers are busy and need fresh and healthy options that deliver on nutrition and taste while meeting the needs of all occasions and food preferences.
"Our premium seafood selection showcases the freshest, high-quality catches, including Drakes' renowned seafood range, ensuring an unparalleled dining experience. Paired with our beloved signature brands and an exceptional bakery offering, we provide shoppers with a world-class grocery destination, where freshness, variety and quality come together seamlessly."
The renovated Drakes store is more than just a supermarket, it's an immersive fresh food haven. Designed to cater to all aspects of daily life, the store allows shoppers to not only stock up on pantry staples but also indulge in fresh, creative and on-demand food solutions for home dining, social gatherings, family meals and entertaining.
"The revitalised Drakes Supermarket is a true game-changer in grocery retail, setting a new benchmark for convenience, quality and innovation for both High Street Shopping Centre customers and the wider Toowoomba community," JMK Retail centre owner, general manager, Vicki Leavy said.
"The Drakes' range of brands is nothing short of impressive. If the big guys are no longer stocking your favourite products, chances are you'll find them at Drakes.
"As one of Toowoomba's premier shopping destinations, High Street offers a full-line Drakes Supermarket, a cutting-edge medical centre, banking services, a dynamic mix of retail outlets and an exceptional selection of dining experiences, all designed to enhance the daily lives of our customers.
"With ample undercover parking and a bus stop conveniently located at our doorstep, High Street provides a seamless, one-stop shopping experience, ensuring accessibility and ease for every visitor.
"The response to the reimagined Drakes Supermarket has been nothing short of phenomenal and we are proud to be part of this exciting transformation that is redefining the way Toowoomba shops."
Location
Visit the new Drakes Supermarket
High Street Shopping Centre
Corner of High and Meibusch Streets, Toowoomba