The Australian arm of communications consultancy Baldwin Boyle Group has three new clients to work with.

The first client, water technology firm ZIP Water, will have Baldwin Boyle running its internal and external corporate communications. ZIP produces a line of tapware for home and commercial functions. 

For WINConnect, Baldwin Boyle will be in charge of PR for media, general audiences, and government clients. WINConnect offers network solutions for internet, power, and water systems at multi-unit communities.

Pental Ltd is the third new client. Baldwin Boyle will collaborate with Pental management on generating more awareness of the company’s home and hygiene product brands, such as The Australian Country Life body soap and Huggie laundry fluid.

Dialogue PR+Communications is kicking off October with three new clients, reported Mumbrella.

The first client, Accolade Wines, has tasked Dialogue to run PR and communications strategy, content development, and media relations for its entire product line. 

Dialogue PR will develop and execute a campaign for home tech products by lighting and electrical supplies vendor HPM. 

Porsche Centre Willoughby, meanwhile, is tapping Dialogue PR to promote its 50th anniversary celebrations. The dealership is taking advantage of the opportunity to introduce six limited-edition cars, including special anniversary versions of the 911 decked in liveries developed with the help of Porsche’s Exclusive Manufaktur customisation team.

“We are delighted to welcome three iconic brands to our client portfolio and are looking forward to using our expertise to deliver solid ROI against campaign deliverables. It’s not every day that you win three pieces of business working for so

Integrated agency History Will Be Kind has brought new hires into the talent pool.

Lené Ferris joins the team as account director. She recently stepped down from a similar post at Mango Communications, where she started as account manager two years ago.

Heidi Rose takes up a senior account manager position, bringing with her a decade of experience across six agencies, the most recent being at Dialogue PR + Communications as account director. She will be tasked on influencer relations and best practice media. 

British expat Alice Cooke is a new account manager. She has been in Australia for a year working at Fuel Communications as senior account manager. In the UK, she had worked with agencies such as Franklin Rae, the DDA Group, and Zero Degrees West, handling entertainment accounts. 

“At History, we are proud to embrace a dynamic mix of thinkers and doers and want to push ourselves to continue evolving the work we do, the types of work we do and clients

Business and consumer PR agency DEC PR has won representation for digital profit-for-purpose firm Mable, reported B and T.

The new deal calls for DEC PR to handle all of Mable’s PR activities. Mable aids older Australians and persons with disability to link up with independent support personnel from around the country. 

Mable’s enlistment of DEC PR came amidst a business expansion, with three executives coming in.

“Having seen the high calibre of DEC PR’s capabilities, the decision to introduce and appoint DEC PR as Mable’s communication representatives was an easy one, made even more so by their experience in the healthcare industry and hunger to work toward a more inclusive nation for older Australians and people with disability,” said new CMO Emma Howe.

“With the NDIS rolling out across the country and more older Australians wishing to stay home for longer, it is a crucial time for Mable and our users. We are excited to have DEC PR

Communications and marketing agency Weber Shandwick has chosen Naomi Mermod as its new APAC healthcare chief. 

The new post is also an EVP-level job. She will now be in charge of the healthcare team across Weber Shandwick’s 12 offices in the region. 

Mermod sports over 25 years of marketing communications experience, with 14 of them under Shire Hall in London, from an account director to managing director of Shire Hall’s later evolution as Ogilvy HealthWorld. She had recently exited the communications and public affairs post at Janssen APAC. 

“Naomi’s reputation as a solutions-orientated sector expert makes her the ideal fit for our business. She joins us at a time when our clients are managing transformative shifts to the way they operate and communicate, and I’m confident her skills and expertise will help them meet those challenges,” said Weber Shandwick global healthcare/Latin America head Laura Schoen.

PR agency The Comms Department has tapped Michael Hickson as its new corporate communications manager, effective 7 October.

Having recently stepped down from a similar post at SBS, Hickson will run The Comms Department’s high-profile media, entertainment, travel and lifestyle clients, with ARN as the first assignment. 

Hickson has over 12 years’ experience, including account director positions at Borkowki (now Beige) and PREMIER, plus publicity manager for Big Brother and Celebrity Big Brother. 

Boutique agency iD Collective has won the account for Aussie coffee chain Genovese Coffee.

Mumbrella reported that the deal calls for iD Collective to promote Genovese’s new line of biodegradable coffee pods. The line is touted to easily break down into compost and is not wrapped in tinfoil. 

“With consumer trends adjusting to suit a sustainable and considered approach to life, ID Collective is proud to support brands looking to make a difference, through ethical, sustainable and conscious practices,'' the agency said.