Samra (Samii) Avdic spreads wings into freelance comms

By Neeraja Gopalakrishnan in Marcoms News on

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one green bean to drive Time Out Australia's national expansion

By Staff Writers in Marcoms News on
Havas' creative communications agency, one green bean (ogb), has been appointed to support Time Out Australia's expansion across the country. The agency will handle trade PR, influencer collaborations, and social media as Time Out expands its coverage to reach a national audience, offering local content on the best things to do, see, eat, and drink, as well as travel news, recommendations, and insider tips. Kaylie Smith, Managing Director of Time Out Media APAC, expressed excitement about the national launch and the opportunities it brings for clients. “People come to Time Out when they want to have a great time out and we’re excited to now also offer this inspiration across the entire country and provide our advertising clients with new opportunities. We are looking forward to working with ogb on a fun, impactful campaign to support our national launch.” Laura Byrne, Head of Content at one green bean, highlighted the agency's expertise in travel and lifestyle, as well as thei

Gemma Hudson joins Running for Premature Babies as Non-Executive Director

By Pragadish Kirubakaran in Marcoms News on
Gemma Hudson, an experienced communications professional with over two decades of experience in Sydney and London, has joined Running for Premature Babies as a Non-Executive Director. Hudson has a strong background in health communications, particularly in the prescription medicine and consumer health sectors. During her career, Hudson has worked with leading pharmaceutical companies such as Janssen, Bayer, Pfizer, GSK, Novartis, AbbVie, and Sanofi. She has also worked with major consumer health brands including Panadol, Nicabate, Berocca, Canesten, and Nature's Own. Hudson updated her connections on LinkedIn about the transition stating, "Today I'm incredibly proud to join the board of Running for Premature Babies - a wonderful charity focused on providing urgently needed equipment to neonatal ICUs across Australia and giving premmie babies the best chance of survival." In addition to her professional achievements, Hudson has been recognised with several awards, including the Mumbr

Thrive PR & Communications enhances training services with cybersecurity focus

By Pragadish Kirubakaran in Marcoms News on
Thrive PR & Communications has revamped its media and presentation training services, now spearheaded by Brad Howarth, a seasoned technology and business journalist, as Senior Advisor, reported Telum Media. With over 25 years of experience in journalism and communications, Howarth has contributed to numerous prestigious publications both in Australia and internationally. The agency's enhanced training offerings now feature a specialised half-day program aimed at equipping executives with the skills to handle communications related to cybersecurity incidents and crises. This program is part of a series of courses designed to improve media proficiency and presentation skills. Highlighting the importance of the new cyber response training service, Howarth stated, "With cyber incidents now an unfortunate reality for all organisations, many business leaders are realising that poor communication can be a significant contributor to reputational damage and loss of customer trust." In ad

Stellar expands client roster with Freshey and Westholme Wagyu

By Staff Writers in Marcoms News on
Stellar, a communications agency known for its expertise in the premium lifestyle sector, has added two new clients to its roster: Freshly, a digital marketplace for fresh produce, and Westholme Wagyu, a supplier of Australian wagyu beef. Freshey, founded by Peter Manettas, seeks to promote sustainable farming practices and stabilise prices in local stores by enabling direct engagement between growers and buyers. Stellar’s press release stated the firm is working closely with Freshey's executive team to launch this technology solution at a crucial time when price transparency is highly sought after in the industry. Gabrielle Sigelski, co-owner and director of Stellar, emphasised that Stellar's communications expertise is versatile and can be applied across a broad range of sectors. "Stellar’s communications expertise can be applied to a broad range of client sectors, we thoroughly enjoy applying our premium lifestyle lens and expertise across diverse industry sectors." Stellar

Bloomingdale Public Relations to spearhead SIFAS' 75th anniversary PR campaign

By Staff Writer in Marcoms News on
Bloomingdale has been appointed as the PR agency for the Singapore Indian Fine Arts Society's 75th Anniversary Celebration, in collaboration with SIFAS Productions Limited (SPL), Influencing India has confirmed. The agency will focus on enhancing local brand awareness spotlighting SIFAS' achievements in promoting Indian cultural heritage in Singapore. Diana Fernandes, Founder and CEO of Bloomingdale Public Relations, emphasised the agency's dedication to showcasing SIFAS' contributions to Singapore's cultural landscape. "We are honoured to be chosen as the PR agency for SIFAS' 75th-anniversary celebration and excited to collaborate with SIFAS to highlight its contribution to the cultural landscape of Singapore and to craft a compelling narrative that resonates with both local and international audiences." Highlighting their aim to celebrate SIFAS' accomplishments over the past 75 years and set the stage for the future of Indian fine arts in the city-state, Menaka Gopalan, Executiv

Verve Media secures digital mandate for Laadlee

By Staff Writer in Marcoms News on
Verve Media, a Mumbai-based integrated digital marketing agency, has been awarded the digital mandate for Laadlee, a Dubai-based marketplace specialising in premium-quality mother and baby care essentials, Influencing India has confirmed. This collaboration aims to enhance Laadlee's online presence and showcase its extensive range of products catering to mothers and children. Vinay Singh Sangwan, Co-Founder of Verve Media, in a release, emphasised the agency's commitment to creating a compelling narrative that highlights Laadlee's offerings and connects with its target audience. “With our team’s experience and expertise, we aim to elevate the brand’s online presence and spotlight its comprehensive offerings catering to mothers and children," Sangwan stated in a release. Falguni Gandhi, Founder & CEO of Laadlee, expressed her enthusiasm for the partnership, stating, "We are thrilled to partner with Verve Media in Mumbai for our SEO, SMM, and Google Ads needs."

Seven Communications welcomes new Director of PR

By Neeraja Gopalakrishnan in Marcoms News on
Gareth Beddoes departs Soda Communications to head the PR division at Seven Communications, B&T reported.  Beddoes will deliver client service and client communication strategies and support the growth of the agency. Founder of Seven Communications, Patrice Pandeleos, expressed her excitement in welcoming the leadership talent in Beddoes to the team.  “His experience across a range of industries and ability to provide clients with outstanding service and results will serve as an extremely valuable asset to Seven Communications and will be an excellent fit within our team culture,” Pandeleos added. Beddoes echoed Pandeleos’ excitement about joining the Seven Communications team stating, “Working closely with Patrice and the team and taking on a pivotal leadership position was a huge motivation in joining the agency and I can’t wait to get stuck in.” Beddoes started his communications career as a Sport and Leisure PR intern at PHA Media, where he was elevated to a

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one green bean to drive Time Out Australia's national expansion
Havas' creative communications agency, one green bean (ogb), has been appointed to support Time Out Australia's expansion across the country. ... Show more

Gemma Hudson joins Running for Premature Babies as Non-Executive Director
Gemma Hudson has joined Running for Premature Babies as a Non-Executive Director.  ... Show more

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