Macquarie Sports Radio rebranded
By Jonas Lopez in Media News on Tuesday, 21st January 2020 at 4:18pm
Nine Radio has officially discontinued the Macquarie Sports Radio brand.
The company announced today that much of the sports-focused programming will be changed to music from the 1970s to 1990s, starting 2 February. As such, heritage stations 2UE 954AM, Magic 1278AM, and 4BH 882AM will be reactivated, and the DAB channel in Perth is rebranded as Magic DAB+ Perth.
However, Nine Radio will keep Macquarie Sports Radio’s commitments to the AFL, NRL, and Cricket Australia.
“We’re very proud to be bringing back great radio brands like 2UE, Magic and 4BH with a music format that we know will resonate with audiences in each city. Until recently Magic and 4BH were successful music stations and our research clearly shows there is a gap in the market for this music format, ...
To continue reading this article...
More Media News
BBC crosses 500 million weekly audience as India remains its biggest international market
By Pavithra A in Media News on Friday, 10th July 2026 at 8:35pm
Debashis Sarkar returns to CNN-News18 as Technology Editor
By Pavithra A in Media News on Friday, 10th July 2026 at 8:07pm
Can Doordarshan and AIR news be relevant and trustworthy like other public service broadcasters?
By Pradeep Damodaran in Media News on Friday, 10th July 2026 at 3:38pm
Media veteran Derryn Hinch dies at 82
By Staff writers in Media News on Friday, 10th July 2026 at 3:09pm
TODAY'S TEN: Delhi floods expose civic failures, fake GLP-1 products flood market and more
By Staff Writer in Media News on Friday, 10th July 2026 at 2:41pm
Exclusive: Mumbai Press Club to hold biennial elections on July 17; 88 nominations received
By Meena R. Prashant in Media News on Friday, 10th July 2026 at 2:00pm
SJUK seeks restoration of benefits, implementation of pension hike
By Meena R. Prashant in Media News on Friday, 10th July 2026 at 1:47pm
Media news latest
Marcoms news latest